Illinois Fertilizer & Chemical Association
Supply · Service · Stewardship

Oil Industry vs Renewable Fuels Battle takes to the Air & gets Political

The American Petroleum Institute(API) picked 9/11 to launch the first strike.  On Thursday, API announced a TV radio, print and online advertising campaign to deliver its charge that the federal Renewable Fuel Standard(RFS) has "raised prices on food and fuel."  The API ads urge consumers to "Tell President Obama to stop playing politics and fix the RFS."
 
Within hours of the API's announcement, the renewable fuel industry unleashed an answering salvo and launched its own ad campaign.  Fueling America representing both corn and cellulosic ethanol producers will air ads supporting the existing ethanol industry and explaining the importance of developing advanced biofuels such as cellulosic ethanol made from corn stalks other crop residues.
 
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