Newly confirmed agriculture secretary Sonny Perdue said labeling food as organic and free of genetically modified organisms (GMO) is mainly about marketing during a press conference at the Department of Agriculture Thursday.

 

“I knew it was all about marketing when I went to the grocery store and there was non-GMO, organic shampoo,” Perdue said. “This is really a lot to do with marketing and some of the people who are in this area have claimed that.”

 

Perdue had been asked about how he will write regulations based on laws passed during President Barack Obama’s administration that mandate GMO labels on food.

 

“I’m a transparent guy who thinks that the customer ought to know as much as they want to know,” Perdue said. “Does that mean every manufacturer has to put all that information on there?”

 

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